Data talks, big data gains.
Sales teams can understand typical behaviours and venue selection criterias of customers or meeting organizers analyzing historical event data and can act for upcoming leads accordingly. A productive event anatomy with a comprehensive historical data may provide an insight which can reveal customer-venue, customer-meeting organizer, meeting organizer-venue business relationships and related parties’ loyalties to each others.
MICE; What an exciting industry !
Most of events are recurring and most of customers demand new experience. Every year is a complete league with sales teams of venues and recurring event leads. Incredible motivation to target many event leads and to say "my turn to win" for each of them.
More than a reporting tool
Data on an analytical and operational CRM app with mobile device access rather than on a static report can give more insight and can be more productive. Sales team members can access account and event data whenever they want and wherever they are.
Prospection? Consider it done
Prospection is the most important phase of B2B sales cycle. Eventual™ big data intelligence can take you to the right customer and to the right event leads at the right time. Your job is just to convert leads to "closed won" deals using your sales skills.
First Response vs First Action
Advantage of first response to customers' RFPs is crucial . How about first action to foreseen event leads before RFP phase?Don't wait to be part of customers' plan. Act first and make them part of your own plan to close deals using big data insight.
Deffinitely Eventual™
Eventually Definite
Deffinite with more than 20 years of B2B sales experience, most of which were obtained in global software vendors and 15 years of hospitality market background was established in 2015 to provide innovative big data and business intelligence solutions to MICE and hospitality industry.
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Eventual™, the registered service brand of Deffinite, has been developed on a modern cloud-based analytical and operational CRM platform with mobile device access to meet the basic needs of MICE sales departments of venues such as prospection, lead generation and revenue management with big data and business intelligence point of view.
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Eventual™ in the role of shadow business development unit of venues contributes sales teams to access right customer and right business lead information at the right time and saves time.
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Eventual™ provides all kind of insights to sales teams that will enable them to reach Definite ( signed contract ) which is the final and the most desired status of a typical event and group sales cycle.
We Take Pride in Our Numbers
10+
Years of Experience
14K+
Accounts
75K+
Featured Events
10+
Destinations in 2 countries
500+
Events in a week
